SocialMinds - A Social Media Marketing Podcast

SocialMinds sets out to make social media second nature for any marketer. Be a fly on the wall as our host, Eve, goes behind the scenes of the best global brands in the game, and extracts actionable insight from their experts, for you. Including bi-weekly interviews with guests like Ryanair, Formula 1, Innocent Drinks, as well as fluff-free bulletins on important platform updates, this top-rated podcast is designed to provide unfiltered access to the most coveted names in the industry, wherever they are in the world.

Recent Episodes

Procurement, Pitches and Partnerships: Why Chemistry Still Counts | Tina Fegent
Jun 2, 2025 – 43:26
Introducing Brave Talk: the brand-new podcast from the team at Brave Bison.
May 28, 2025 – 00:16
SOCIAL IN SIX [094]
May 19, 2025 – 16:22
Why Brand Fundamentals Are More Important Than Ever | Kathryn Swallow, Unilever
May 5, 2025 – 37:06
How Surreal Turns Failure Into a Roadmap For Success | John Thornton, Surreal
Apr 16, 2025 – 28:18
SOCIAL IN SIX [093]
Apr 14, 2025 – 16:35
How Weetabix Reinvented Itself Without Losing Its Legacy | Lorraine Rothwell, Weetabix
Apr 9, 2025 – 26:12
What Emerging Technology Means for Creativity | Sabrina Godden-Tuma, Vodafone
Apr 7, 2025 – 27:56
How to appear in search results as social shapes SEO | Hannah Walker, Reddit
Mar 31, 2025 – 28:57
Why Every Brand Needs a Data-Driven Mindset | Nick Bamber, Domino’s
Mar 26, 2025 – 25:29
How Brands and Marketers Need to Plan as Social Commerce Explodes | Nilam Atodaria, TikTok
Mar 24, 2025 – 28:03
How Primark Converts Social Buzz to IRL Sales | Kymberley Thomson, Primark
Mar 19, 2025 – 30:14
SOCIAL IN SIX [092]
Mar 17, 2025 – 16:00
How Very Media Group Is Redefining Retail Media | Laura Jones, Very Media Group
Mar 12, 2025 – 14:31
Why Brands Need to Match Creator-Led Challenger Brands | Sunna van Kampen, Tonic Health
Mar 10, 2025 – 26:12
How Kopparberg Used Meaning to Win Millennials Back from Fad Trends | Nancy Dales, Kopparberg
Mar 5, 2025 – 22:35
How Yorkshire Tea Uses Northern Charm to Own its Category | Dom Dwight, Taylor’s of Harrogate
Mar 3, 2025 – 28:36
SOCIAL IN SIX [091]
Feb 17, 2025 – 12:47
Manchester City FC: How Fans Are at the Centre of City’s Social Strategy | Paul Handler
Feb 4, 2025 – 38:04
SOCIAL IN SIX – TIKTOK US SPECIAL
Jan 17, 2025 – 26:55
Pinterest: What Pinterest Predicts 2025 will look like for brands and marketers | Louise Richardson, Pinterest (Europe)
Jan 6, 2025 – 44:32
SOCIAL IN SIX [090]
Dec 16, 2024 – 18:43
Duolingo: How Social Creates Word of Mouth Buzz for Duolingo | Rebeca Ricoy, Duolingo
Dec 2, 2024 – 39:37
SOCIAL IN SIX [089]
Nov 18, 2024 – 12:01
From scroll to sale: the past, present and future of social commerce with TikTok Shop, SocialChain and Brave Bison
Nov 8, 2024 – 37:17
Fireside Chat: Creator Special with Natalie O'Leary, BBC Radio 1 | SocialMinds Live Manchester 2024
Nov 6, 2024 – 33:30
SocialChain's Next Chapter with CEO Jacinta Faul | SocialMinds Live Manchester 2024
Nov 4, 2024 – 23:56
How to leverage local on social with Greene King | SocialMinds Live Manchester 2024
Nov 1, 2024 – 21:33
Forecasting the future feed with Reddit, TikTok and Meta | SocialMinds Live Manchester 2024
Oct 31, 2024 – 29:54
How AI actually solves problems for marketers with SocialChain and Brave Bison | SocialMinds Live Manchester 2024
Oct 29, 2024 – 23:32
The Brand Panel with ITV Studios, Monzo, Surreal and Lick | SocialMinds Live Manchester 2024
Oct 28, 2024 – 32:25
SOCIAL IN SIX [088]
Oct 21, 2024 – 17:43
Canva: When Local Social Works and How To Implement It | Lachlan Stewart, Canva
Oct 7, 2024 – 37:23
Your Invitation to SocialMinds LIVE | Returning to Manchester
Oct 1, 2024 – 01:25
SOCIAL IN SIX [087]
Sep 23, 2024 – 17:22
Liquid Death: Why Ignoring Advertising’s Rules Produces the Best Creative | Andy Pearson
Sep 9, 2024 – 54:07
SOCIAL IN SIX [086]
Aug 19, 2024 – 19:41
SocialChain: Why Brands Should Aim Higher Than Authentic on Social | Eve Young and Georgia Hill
Aug 7, 2024 – 31:41
SOCIAL IN SIX [085]
Jul 22, 2024 – 18:55
RNIB: On Making Accessible Creative Content an Achievable Ambition | Helen Dutson & Holly Tuke
Jul 8, 2024 – 54:44
SOCIAL IN SIX [084]
Jun 17, 2024 – 15:21
Oatly: How to Keep Your Creative Edge as the Brand Matures | Sarah Sutton, Global Media Director – Oatly
Jun 3, 2024 – 34:53
Deconstructing a Captivating Campaign: SharkNinja & SocialChain | SocialMinds LIVE 2024
May 29, 2024 – 31:29
Building Robust Measurement: Angie French, SocialChain & Brave Bison | SocialMinds LIVE 2024
May 22, 2024 – 36:56
SOCIAL IN SIX [083]
May 20, 2024 – 14:38
Building Engaging Campaigns: With Meta, LinkedIn & Pinterest | SocialMinds LIVE 2024
May 15, 2024 – 46:41
Building Communities at Scale: With American Express Global Business Travel, MOB & SocialChain | SocialMinds LIVE 2024
May 8, 2024 – 35:07
Building a Brand Worth Talking About: With Oatly’s Sarah Sutton | SocialMinds LIVE 2024
Apr 29, 2024 – 44:16
SOCIAL IN SIX [082]
Apr 15, 2024 – 16:58
Surreal: How To Make People Care About Product | John Thornton
Apr 2, 2024 – 42:30

Recent Reviews

LipJR20

PHENOMENAL Social Podcast

These episodes are so great to stay abreast current social news! Our agency has used strategies, insights and information talked about on social minds for our clients countless times. 💯 must listen if you’re in the industry. - Josh Robert
gabecarbonara

Audience first

Found the talk about audience first marketing and social media informative and intriguing.
Mheaven7

Great way to stay on top of social!

Love the guests and the ideas they bring to the table. This podcast has consistently been one of the best ways to stay on top of the ever-changing landscape of social media over the last year! Some good debate/ideas raised and will definitely make you think about how you use social media in marketing, but also how you use social media in your own life!
MJ_2020

Great great great!

Such an awesome podcast! It’s so hard to find a podcast that informs and educates and Steve and his team have managed to do both! Brilliant stuff! Thanks guys and keep up the awesome work! I’ll definitely alway be plugged in to everything Social Chain!
carolinerob

Must listen for all the social savvy!

Such a great podcast that continues to update me on the ever-changing landscape that is social. Working in the industry, it continues to give me great insights!
Htirvi

My new favorite podcast!!

This podcast provides an informative and transparent perspective on social media and marketing in a time where we as consumers are often left in the dark. Hosts are great at breaking things down so the content is easy to understand. Highly recommend to anyone who want to stay up to date on what’s going on in this ever-changing tech landscape. Keep up the good work guys!
Thisjustn

Episode 4: Influencer fraud

As someone who is aware of influencer marketing, but doesn’t really follow any influencers, AND just recently watched both FYRE Festival documentaries, I found this episode to give a much needed insight into how influencer marketing works, its shortcomings, and its potential future. Plus I love how they say “Adidas.”
MadameCurieuse

My New (and let’s be honest, current) Favorite Podcast

Now that Ear Hustle is almost over, Social Minds has been my go-to podcast. I’m not on any of the major social-media platforms, but I know that it’s the way and it’s here to stay; Social Minds (along with the Social Chain WhatsApp stream) keeps me informed about what is happening in the social media world without my having to actually use it! The guests are thoughtful, intelligent, and Impressive.
Khemlani

Social chain rocks

It’s been a while since someone has grabbed my attention in such a striking way. Steve Bartlett and his social chain has made me aware of so many things around me in my daily business life. Thanks to the podcast team and ofcourse to steve for making this so good.